Продолжаю (начало в первой части) искать и находить интересные идеи и факты о развитии новых видов медиа-контента.

1/ Стратегия развития медиа-бизнеса, поиск преимуществ и точек роста, изложены в этой презентации

2/ Интерактивное кино

Статья в Ньюсайентист о поиске новых способов создания медиа-контента в мире кино.

Ключевые тезисы: 

… computer-generated characters cannot yet understand and speak in natural language. One solution is to sidestep the need for language and interact with audience members using physical markers, like movement.

… Earlier this year,Unsound debuted in Austin, Texas. In this horror film, the visuals, music score and sound effects change depending on the heart rate and skin response of its collective audience members. For example, something horrific happens to the lead character, but in one version of the scene the audience can see it happening, while in another they can only hear it. “If the audience is highly reactive we will not show the graphic scene, and if the audience is bored to tears we would,”

… has created a computer system that detects the emotional content of speech. While it takes no notice of the user’s words per se, it categorises speech according to a range of attributes in their voice including pitch, duration and pauses. Using this technology, you can enjoy a conversation of sorts with a virtual character from Gustave Flaubert’s Madame Bovary. The character’s responses depend on predispositions based on their personality in the novel.

According to Cavazza, for complex plots to be driven by the audience, virtual characters must understand words.

… another issue appears: confining the narrative. Computer-memory constraints mean that an interactive movie cannot allow for unlimited plot choices. One work-around is to build a movie like a choose-your-own-adventure book, where audiences only influence the plot at specific points. But Michael Mateas at the University of California, Santa Cruz, reckons it would be more interesting if interactive films are developed as a virtual world, where the plot is directed by characters and their relationships.

3/ Интернет телевидение

Перспективы развития телевидения в интернете очень хороши, для этого нужен высокоскоростной доступ в интернет и браузер, встроенные в телевизор, это не так уж и сложно, добавить в телек модуль wi-fi и установить простейшую систему, например Android.

Новое поколение телевидения будет не эфирным, основанным на радио-частотах, а интернетным, основанным на доступе к сайтам телекомпаний, со свободным доступом к любимым передачам в любое время суток и свободной, составляемой самим пользователем теле-программой на вечер.

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